The project will be to provide marketing and strategic planning resources for Goodwill Industries WeConnect program. WeConnnect is a fee based resource to local businesses which provides an on-site employee success coach who assist with connecting community resources to help solve workplace stability barriers.
HOST VENUE ADDRESS
- Goodwill Industries of Michiana, 1805 Western Avenue, South Bend, IN┬á 46619
- Understanding of workforce retention issues
- Strategies to assist in employee retention, applied marketing and product development initiatives
Course Info & Engagement Details
|School||Masters in Business Administration (MBA)|
|Course||MBA IMPACT Interterm (SPRING 2020)|
|Students Enrolled||120 Enrolled, 2-5 per group per project|
|Meeting Day & Time||3/2 - 3/5/2019 on-site at host company|
|Student Time Commitment||1-3 Hours Per Week|
|Company Time Commitment||3-5 Hours|
There are currently no supervisors assigned.
There are currently no students assigned.
|Touchpoints & Assignments||Due Date||Submission|
Key Milestones & Project Process
March 5, 2020 - Consulting Report
The focus will be for students to provide Goodwill with an “outsiders” perspective on the Success Coach program. Evaluate its value (ROI) to businesses through employee retention increases, bring suggestions of additional “value-added” services that might be incorporated into the program.
Provide a “consultants” view of the Success Coach services with ideas and observations for growth.
There are no resources currently available