We would like to work with an MBSA team at Notre Dame to better understand what truly motivates users of a campus mobile app (like ND Mobile) to engage and re-engage with the institution through the app. Primary goals would be to develop a survey instrument that could be applied to various user constituencies (undergrad and grad students, staff, faculty, alumni, prospective students/families, etc.) at multiple institutions; execute a survey using the instrument to collect data from the ND community; and analyze and interpret the findings.
Course Info & Engagement Details
|School||Masters in Business Analytics (MSBA)|
|Course||MSBA Capstone (SPRING 2021)|
|Students Enrolled||5 Students per Group (83 Enrolled in Program)|
|Meeting Day & Time||Tue OR Wed OR Thur (3:00 - 4:50 PM ET)|
|Student Time Commitment||1-3 Hours Per Week|
|Company Time Commitment||2 Hours|
There are currently no supervisors assigned.
There are currently no students assigned.
|Touchpoints & Assignments||Due Date||Submission|
Key Milestones & Project Process
There are no resources currently available