Capstone – Project

User Research for Student App Engagement Drivers

A Collaboration Between

Engagement Synopsis

We would like to work with an MBSA team at Notre Dame to better understand what truly motivates users of a campus mobile app (like ND Mobile) to engage and re-engage with the institution through the app. Primary goals would be to develop a survey instrument that could be applied to various user constituencies (undergrad and grad students, staff, faculty, alumni, prospective students/families, etc.) at multiple institutions; execute a survey using the instrument to collect data from the ND community; and analyze and interpret the findings.

Company Information

CompanyModo Labs, Inc.
HQMassachusetts
RevenueUnlisted
Employees50-100
StageEstablished Startup
Hiring PotentialFollow-on Projects, Formal Internship, Entry Level Full-Time
Websitehttps://www.modolabs.com

Company Overview

Founded in 2010 by MIT's chief mobile platform architect, the Modo no-code app building platform has empowered the world's most recognized academic institutions and global brands to engage, and transform the digitally connected campus and workplace.

Course Info & Engagement Details

SchoolMasters in Business Analytics (MSBA)
Engagement Format -
CourseMSBA Capstone (SPRING 2021)
Level
  • All Graduate
Students Enrolled5 Students per Group (83 Enrolled in Program)
Meeting Day & TimeTue OR Wed OR Thur (3:00 - 4:50 PM ET)
Student Time Commitment1-3 Hours Per Week
Company Time Commitment2 Hours
Duration13.29 Weeks

Project Topics

Program Timeline

Touchpoints & Assignments Due Date Type

Project Milestones

Project Resources

There are no resources currently available

Industry Mentors

Company Admin

Matt Willmore

[email protected]

Academic Mentors

Instructor

Mike Chapple

[email protected]

Assigned Students

There are currently no students assigned.